FRESH by Fraya is a an online and pop-up jewelry and style boutique founded by Fraya, a local working mother of three with an addiction to jewelry and an eye for style. Fraya filled a lot of her time during 2020 by making jewelry for friends and family…her part-time hobby quickly turned into a full-time business because of the demand. Fraya loves to follow the trends but was tired of seeing everyone wearing the same over-priced department store pieces. With a firm belief that jewelry should be a unique reflection of one’s own personality and style, she decided to create pieces based off of current trends but with a twist, along with custom pieces to ensure customers find pieces perfectly suited to them.
Creating custom pieces is her favorite part of running a small business as it allows her to give customers a personal experience. How many times have we all seen a piece of jewelry we loved but thought, “oh I wish it came in silver or came in blue”. Fraya loves to provide customers with that special feeling knowing that their custom pieces have been created specifically for them. The ability to customize something with their name or in their favorite colors makes that piece even more meaningful. Whether it be friendship bracelets, matching sets or bonding pieces for a team or group, Fraya can help make your vision a reality.
Fresh by Fraya is excited to announce that they’ve now added Permanent Jewelry as well. Permanent Jewelry is the newest and fastest growing trend in jewelry right now. Fraya recognized that and immediately got certified in welding jewelry in order to make this service available to her customers. Permanent Jewelry is usually a bracelet, anklet or necklace that is welded together so there is no clasp and it is designed to remain on forever (or until you no longer want it.) Permanent Jewelry means no more hassling with clasps, or forgetting to put your jewelry on or take it off.
On a deeper level, it can be a sign of commitment or bonding between couples, best friends, family members or groups. For this service, you can you find FRESH by Fraya at pop-up locations, schedule an appointment online or you can also book your own permanent jewelry experience for events, girls‘ nights, bridal showers, or a pop-up at your place of business, by visiting their website at FRESHbyFraya.com or via Instagram @freshbyfraya.
With customer service at the forefront and by sourcing and using only the highest quality materials, FRESH by Fraya is a committed to creating and selling styles for every age, style and budget. Support and connect with this growing local business and their commitment to excellence by following them on Instagram @Freshby Fraya or visiting their website at Freshbyfraya.com
